Zachary Conen

Zach Conen

Zachary Conen
Vice President of Marketing

Along with the CEO and the Vice President of Business Development, Zach is
charged with stimulating LRA’s growth through a variety of marketing,
public relations, branding and business development initiatives. Zach’s
primary responsibilities are ensuring the clarity and consistency of
the LRA “story” through the company Website, newsletter, collateral
pieces, proposals, presentations and correspondence. In addition, Zach
is responsible for enhancing LRA’s exposure in the marketplace through
public/media relations efforts, and will assist in identifying and developing
new markets for LRA to pursue.

Zach comes to LRA with ten-plus years of sales and marketing experience
in the sports and entertainment industry, most recently as the Assistant
Athletic Director for Sales and Marketing for the Temple University
Athletic Department. At Temple, Zach oversaw the marketing, promotions,
advertising, branding and sales efforts for 20 intercollegiate Athletic
programs. He presided over a 20% increase in Temple Football attendance
during his tenure, was awarded the University’s Exemplary Service Award
and was recognized by Team Marketing Report for his ad campaigns.

Prior to working at Temple, Zach was the Director of Ticket Operations
for the Reading Phillies, managing attendance increases in each of his
five seasons with the Double A baseball club. Zach has a Bachelor of
Arts degree from the University of Pennsylvania in American History
and a Master of Business Administration degree in Marketing from Temple
University’s Fox School of Business and Management.

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